Performative Media / Weekly Note and Progress
Week 01
Reflection
Creating a stomp typography video for the Taylor application
was an exciting yet challenging journey that provided me with valuable insights
into creativity and technical execution. The project required me to
conceptualize, design, and edit a dynamic video that aligned visuals with an
audio track. While generating ideas was relatively straightforward, bringing
them to life and ensuring the timing and flow of the video were seamless proved
to be more complex than anticipated. However, through persistence and careful
problem-solving, I gained some new skills and perspectives that will benefit my
future projects.
The process began with brainstorming ideas for the video’s
content and presentation. Deciding on the message was not particularly
difficult, as the goal was clear: to promote the Taylor application in an
engaging and visually appealing way. However, figuring out how to present the
content dynamically was frustrating. I spent considerable time exploring videos
online to gather inspiration and techniques. While I came across several
creative ideas, replicating certain effects proved to be a challenge due to my
limited technical expertise. This led me to experiment with various editing
tools and styles, which deepened my understanding of video production but also
significantly increased the time spent on the project.
One of the major obstacles was matching the visuals with the
audio. There were moments where the timing felt off, creating an unintended
delay that disrupted the overall flow of the video. To address this issue, I
meticulously adjusted transitions and effects to align them more cohesively
with the audio track. I also relied on resources like tutorials and guides to
refine my skills, discovering how to manipulate keyframes and synchronize
animations with sound. These adjustments, while time-consuming, enhanced the
professional quality of the final video.
Learning to create the specific effects I envisioned was
another significant hurdle. While I had a clear idea of the aesthetic and
impact I wanted, translating that vision into a polished video took time and
patience. For example, I discovered how to layer animations effectively, which
added depth and movement to the visuals, making them more dynamic and engaging.
Through repeated practice and experimentation, I developed some new skills,
including creating transitions and impactful text effects. These technical
challenges, although initially frustrating, became valuable opportunities for
growth.
This project also taught me valuable lessons about
self-reliance and persistence. At times, I felt overwhelmed by the technical
difficulties, but I reminded myself that each challenge was an opportunity to
improve. Breaking tasks into smaller, manageable steps helped me stay organized
and maintain steady progress. I also learned the importance of balancing
creativity with practicality, ensuring that my ideas were achievable within the
time and technical constraints.
Looking back, this project was a significant learning
experience that highlighted the importance of adaptability and problem-solving.
I realized that challenges often lead to growth when approached with a positive
mindset. Moving forward, I plan to apply these lessons to future projects by
being open to experimentation, seeking out resources, and maintaining
perseverance in the face of obstacles.
Overall, the stomp typography video project was a rewarding
endeavor that allowed me to explore new creative techniques and strengthen my
technical skills. Despite the initial struggles, overcoming challenges and
producing a final product I am proud of creating and exploring video like this.
This project not only helped me develop my abilities as a designer but also
reinforced the value of dedication, continuous learning, and resilience in
creative pursuits.
WEEK 03
Week 04
- Users have limited attention spans, so interfaces should be concise and clear to avoid overload.
- Working Memory: Short-term memory is easily overloaded, so interfaces should simplify and reduce cognitive load.
- Long-Term Memory: Consistent and familiar design elements aid in recall and help users retain information over time.
- Effective design captures attention within 10 seconds by highlighting attractive elements.
- Cognitive Biases: These systematic errors affect judgments and decisions. Being aware of biases like the framing effect and loss aversion can improve design choices.
- Heuristics simplify decision-making but can introduce biases. Common examples include availability and anchoring biases.
- Grouping related elements (chunking) and using repetitive visual patterns enhance readability and aid user memory.
- Understanding user goals, motivations, and breaking down tasks into manageable steps improve usability.
- Direct Manipulation: Users interact directly with interface elements, providing immediate feedback and control.
- Command-Line Interface: Users input text commands, requiring familiarity with syntax.
- Menu-Driven Interaction: Offers a structured experience with predefined options, providing guidance but less flexibility.
Week 05
This week, Mr. Yusri taught us how digital media can transform into physical spaces. We explored the role of Augmented Reality (AR) and its uses in our daily lives. Examples include its applications in gaming and entertainment, retail and e-commerce, education and training, as well as navigation and mapping. These technologies support us as tools by enhancing our experiences in various fields.
We also discussed Virtual Reality (VR) and how it can provide immersive environments using VR headsets. VR offers interactive simulations that feel realistic and can evoke emotional engagement through powerful storytelling, although it requires the use of a VR headset to fully experience.
Additional Notes:
Technology & Experience Provided:
- Spatial Audio: Creates realistic soundscapes.
- 360-Degree Video: Provides a more immersive view.
- Applications: Includes games, virtual tours, and films
- Understand the Context.
- Plan the Interaction.
- Prototype and Test.
- Implement and Deploy.
Week 06
This week, we covered Chapters 6 and 7, focusing on "Problem-Based Learning and Project Development" and "Site Specificity and Location."
In Chapter 6, we explored design challenges across disciplines, examining both practical and theoretical aspects and how to bridge the two. We also discussed tips for interdisciplinary collaboration and strategies for incorporating user feedback effectively.
Chapter 7 delved into the importance of understanding physical and cultural contexts, spatial dynamics, and user experience. We discussed key considerations for buildings and installations, such as lighting design, sound, and sensory elements, which all contribute to a meaningful and immersive experience for users.
Week 06 Lecture Slide chapter 6
Week 06 Lecture Slide chapter 7
Week 07
Practical and Tutorial
- brief on assignment 2
Week 10
This week's class provided a briefing on the final assignment and introduced the use of HeavyM software. The lecture focused on:
- Understanding HeavyM
- Learning how to use the software for projection mapping, which is crucial for the final assignment.
- Key Skills Taught
- Tracing objects: Techniques to outline and trace structures or designs in HeavyM.
- Importing videos: How to incorporate pre-made videos into the projection mapping workflow.
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